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Live Earth Run for Water

The Live Earth Run for Water global events on 18th April 2010 will be the single biggest fundraising effort for water causes in history. Nearly 1 billion people across the world don’t have access to clean water killing around 4000 children every day. At any one time, over half of the hospital beds in Africa are taken up by people suffering from diarrhoea, something so easy to avoid.

More than 100 countries across the globe will participate in raising money for water causes by staging 6 kilometre running events. London will be hosting the UK event with all the funds raised going straight to Pump Aid projects. In many places across the world, including London, this activity will culminate in a concert held which will feature international music artists and celebrities, free tickets will go to those participating in the run!

With Pump Aid, you get more bang for your buck. By raising just £500 we can install a pump in Zimbabwe, Malawi or Liberia that will bring water to life to 250 people. But the pump will not just improve health, it will stop women and girls walking 5 hours per day, often in dangerous situations, it will give young girls the time to go to school, it will support the local economy as communities will have the water they need to grow crops. It will change people’s lives.

To sign up to the Run/Walk for Pump Aid, please click here.

To create your unique fundraising page, go here.

For more information, go to www.pumpaid.org or email communications@pumpaid.org

The Golden Poo Awards

World Toilet Day November 19th
Some 2.5 billion people worldwide lack access to adequate sanitation. This risks their health, strips their dignity and kills 1.8 million people – mostly children – each year.

To mark World Toilet Day 2009 PooP Creative has released the comedy feature Seriously Dirty for online viewing. Presented by Dr Phil Hammond and filmed at The Golden Poo Awards on Global Handwashing Day (October 15th 2009), the film incorporates award-winning animated films about hygiene and sanitation.

Seriously Dirty uses humour to challenge taboos and to raise awareness about the profound impact of inadequate sanitation and poor hygiene practice on individual and community health. The simple act of handwashing with soap at critical moments throughout daily life – after going to the toilet, cleaning a child or before preparing and eating food – is the cheapest and most effective way to prevent infectious disease. Closely linked is the lack of adequate sanitation – particularly in the developing world – which is estimated to be the biggest cause of world disease and as a result, is a profound barrier to education and economic development.

Phil Hammond delivers a hilarious, inspired, edgy– and often provocative – take on the theme of Poo, while the animated films featured (which were short-listed from a competition launched by The London International Animation Festival (LIAF) in association with PooP Creative) demonstrate an impressive example of how the creative community can successfully contribute to hard-hitting campaigns about serious issues.

Click here to view the film

Global Handwashing Day October 15th
Handwashing with soap is among the most effective and inexpensive ways to prevent diarrhoeal diseases and pneumonia, which are together responsible for the deaths of over 3.5m children before their 5th birthday, every year.
Although people around the world wash their hands with water, very few wash their hands with soap at critical moments eg after going to the toilet, cleaning a child or before handling or eating food.
The challenge is to transform handwashing with soap from an abstract idea into habitual behaviour performed in homes, schools, workplaces and communities worldwide. This would save more lives than any vaccine or medical intervention.
Global Handwashing Day is the centrepiece of a week of activities that will mobilise millions of people across five continents to wash their hands with soap.
The Golden Poo Awards are being co-sponsored by The Department for International Development (DfID), The London School of Hygiene and Tropical Medicine and PooP Creative.

Clean Hands Save Lives